WORKING WITH SMILE PLASTICS, OUR POP ART WATCH DIALS ARE
EXPERTLY CRAFTED FROM RECYCLED COSMETIC
CHALLENGING THE WAY WE THINK ABOUT WASTE
BY TURNING IT INTO SOMETHING BEAUTIFUL AND TRULY COVETED.
HERE'S HOW IT'S DONE...
120bn plastic bottles
are produced by the cosmetic industry each year
repurpose this waste into bold eco-friendly materials
Which are then hand-selected by our team and overlaid onto each
Pop Art dial
Finally, we pack each watch with an
interchangeable eco-friendly strap for a keep-forever